Rally Marketing

Brand Alignment Research & Organizational Recommendations

[ig_tabs] [ig_tab label=”Brand Info”]By leveraging the “Next Mass Media” – a fully integrated mix of digital, social, experiential, and traditional platforms – Rally delivers the result marketers desire most: the power of one-to-one conversation realized on a mass scale.

This approach compels leading brands and organizations – such as Antsquare, Frito Lay, Jarden Consumer Solutions, The Jermaine Kearse Foundation, Mr. Coffee, Planned Parenthood, Speakman, and Target – to seek out their partner-owned, proudly independent agency.

With offices in Seattle & New York, they believe their work should speak for itself and, in the past couple years alone, Rally has been honored with Addy, Cannes, Ex, Mobile Marketing Association, and Webby awards. The agency’s campaigns have been featured in Advertising Age, Communication Arts, and Creativity.

Company website

[/ig_tab] [ig_tab label=”Brand Results”]Working closely with the executive leadership team and key employees, Querk was given the opportunity to apply its integrated brand results concepts for testing. In alignment with their brand beliefs, Rally encouraged us to be fearless in our approach.

Brand Work Performed:

• Tested original service offering for Brand Authentication by performing truly anonymous research for brand alignment
• Presented brand authentication report highlighting gaps & opportunities in brand echo to CEO & leadership team
• Translated findings into brand integration recommendations including reorganization & restructuring to streamlined workflow & results for all client accounts

Contact us for more high-level examples including accomplishments against the strategic level plan. We’ll share what’s appropriate based on our client agreements focused on respecting client privacy.

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…more client work